about the person

1. Personal Information

Researcher: AAE-4254-2022 (ResearcherID), https://orcid.org/0000-0002-8991-2748 (ORCID), https://scholar.google.com/citations?user=N1Vk0iEAAAAJ (Google Scholar), Social Media: https://www.linkedin.com/in/arasalkis, E-mail address: aras.alkis@tedu.edu.tr

2. Academic Position

Assistant Professor, 02.2023 – , Department of Business Administration, Faculty of Economics and Administrative Sciences, TED University, Ankara, Türkiye

3. Degrees

  • Doctor of Business Administration (Doctor of Philosophy – PhD in Marketing with a Master of Arts, MA), 06.2015, Koç University Graduate School of Business, İstanbul, Türkiye, Triple-crown GSB: AACSB International, EQUIS and AMBA accredited, Full scholarship
  • Master’s in Business Administration (MBA) with triple majors in Management, Marketing and International Business, 04.2007, Crummer Graduate School of Business, Winter Park, Florida, USA, Triple-crown GSB: AACSB, EQUIS and AMBA accredited, Full scholarship
  • Bachelor of Science with a major in Mechanical Engineering, 06.2005, Koç University Faculty of Engineering, İstanbul, Türkiye, Full scholarship

4. Knowledge Products

Publications

  1. Alkış, Aras and Tekin Köse, 2022, “Privacy Concerns in Consumer E-Commerce Activities and Response to Social Media Advertising: Empirical Evidence from Europe,” Computers in Human Behavior, 137, https://doi.org/10.1016/j.chb.2022.107412, CiteScore: Highest 1%
  2. Alkış, Aras, 2022, “E-Commerce Purposes and Types from the Perspective of Transaction Cost Economics,” In Annmarie Hanlon and Tracy Tuten (Eds.), The SAGE Handbook of Digital Marketing. SAGE Publications Ltd.

Courses

  1. Strategic Brand Management: 40 Learners, MKTG551, Koç University Graduate School of Business 
  2. Innovation Management: 56 Learners, MKTG404, Koç University
  3. Graduation Projects
    1. Business Administration Capstone – Marketing Module: 257 Learners, BUSA499, Koç University
    2. Graduation Paper and Seminar: 15 Learners, BA402, TEDU; 1 Learner, ECON402, TEDU
  4. Digital Marketing for Higher Education: 14 Learners, MEI505, TEDU 
  5. Social Media Marketing: 125 Learners, BA465, TEDU 
  6. Brand Management: 330 Learners, BA464, TEDU
  7. New Product Development: 265 Learners, BA462, TEDU
  8. Research Methods: 80 Learners, BA401-ECON401-PSIR401, TEDU
  9. Marketing Research: 138 Learners, MKTG301-MAVA301, Koç University
  10. Production and Operations Management: 31 Learners, BA305, TEDU
  11. Principles of Marketing: 197 Learners, BA301, TEDU
  12. Vertically Integrated Projects: 5 Learners, VIP200-VIP300, TEDU

Websites and Online Applications

  1. https://fastpredict.com, 2015 
  2. https://learners.love, 2020

5. Research Areas

Product innovations, brand management, dynamic capabilities, managerial capabilities, organizational learning, regulatory focus, self-regulation, pricing, crowd-sourcing

6. Previous Academic Positions

  • Visiting Assistant Professor
    • Full research, Department of Marketing, IE Business School, Madrid, Spain, 09.2021 – 02.2022
  • Lecturer
    • College of Administrative Sciences and Economics, Koç University, İstanbul, Türkiye, 09.2024 – 08.2025
    • Department of Business Administration, TEDU, Ankara, Türkiye, 01.2020 – 02.2023
    • Hourly-paid, Department of Business Administration, TEDU, Ankara, Türkiye, 09.2017 – 12.2019
  • Graduate Assistant
    • Koç University Graduate School of Business, İstanbul, Türkiye, 2009 – 2014
    • University of Central Florida Business School, Orlando, FL., USA, 2008 – 2009
    • Crummer Graduate School of Business, Winter Park, FL., USA, 2006 – 2007

7. Conference Presentations and Talks

  • Alkış, Aras and Tekin Köse, 2022, January 12, “Privacy Concerns in Consumer E-commerce Participation and Response to Social Media Advertising: Empirical Evidence from Europe,” IE Business School Research Seminar Series, Invited Talk, Madrid, Spain
  • Alkış, Aras and Tekin Köse, 2022, May 13, “Privacy Concerns in Consumer E-commerce Participation and Response to Social Media Advertising: Empirical Evidence from Europe,” The Sixth Anadolu International Conference on Economics
  • Alkış, Aras, Koen Pauwels and Berk Ataman, 2019, November 5, “Feeling Safe? How Regulatory Focus Explains the Brand Sales Price Response Asymmetry,” Research Seminar, Universidad de los Andes, Bogotá, Colombia
  • Alkış, Aras, Koen Pauwels and Berk Ataman, 2019, August 10, “Feeling Safe? How Regulatory Focus Explains the Brand Sales Price Response Asymmetry,” American Marketing Association Summer Conference, Chicago, USA
  • Alkış, Aras and Koen Pauwels, 2013 July 12, “How Consumer Response To Changing Prices Vary With Regulatory Foci: Loyals vs ‘Loyals’,” Marketing Science Conference, İstanbul, Türkiye (Presented “Asymmetric Price Elasticities”)
  • Alkış, Aras and Koen Pauwels, 2012, August 24, “Asymmetric Price Elasticities,” Marketing Dynamics Conference, Tilburg, Netherlands
  • Alkış, Aras and Koen Pauwels, 2012, “Asymmetric Price Elasticities,” EMAC Doctoral Colloquium, Lisbon, Portugal
  • Alkış, Aras and Koen Pauwels, 2012, “Asymmetric Price Elasticities,” Koç-Özyeğin-Sabancı Marketing Research Camp, İstanbul, Türkiye

8. Professional Affiliations

American Marketing Association, 2015-2016, 2022-2026

British Academy of Management, 2022-2023

9. Research Related Course, Supervision and/ or Leadership

College of Administrative Sciences and Economics, Koç University

  • Independent Research, MKTG495 (Undergraduate, English, Mandatory)
  • Marketing Research, MKTG301 (Undergraduate, English, Elective)

Faculty of Economics and Administrative Sciences, TED University

  • Vertically Integrated Projects, VIP200-VIP300, Project #1 (Undergraduate, English, Elective)
  • Senior/ Graduation Projects (Undergraduate, English, Mandatory)
    • in Business Administration, BA402
    • in Economics, ECON402
  • Research Methods (Undergraduate, English, Mandatory)
    • in Business Administration, BA401 
    • in Economics, ECON401
    • in Political Science and International Relations, PSIR401

Curriculum Vitae

Aras Alkis CV Curriculum Vitae 2026Download